COOKIE POLICY

 

Last updated December 29, 2019   

 

This Cookie Policy explains
how Yum Street Catering Ltd (“Company“, “we“,
us“, and “our“) uses cookies and similar
technologies to recognize you when you visit our websites
at https://kwackers.co.uk, (“Websites“). It
explains what these technologies are and why we use them, as well as your
rights to control our use of them. 
 

 

In some cases we may use cookies to
collect personal information, or that becomes personal information if we
combine it with other information.    
 

 

What are cookies?  

 

Cookies are small data files that are
placed on your computer or mobile device when you visit a website. Cookies are
widely used by website owners in order to make their websites work, or to work
more efficiently, as well as to provide reporting information.
 

 

Cookies set by the website owner (in
this case, Yum Street Catering Ltd) are called “first party
cookies”. Cookies set by parties other than the website owner are called
“third party cookies”. Third party cookies enable third party
features or functionality to be provided on or through the website (e.g. like
advertising, interactive content and analytics). The parties that set these
third party cookies can recognize your computer both when it visits the website
in question and also when it visits certain other websites.
 

 

Why do we use cookies?  

 

We use first and third party
cookies for several reasons. Some cookies are required for technical reasons in
order for our Websites to operate, and we refer to these as
“essential” or “strictly necessary” cookies. Other cookies
also enable us to track and target the interests of our users to enhance the
experience on our Online Properties. Third parties serve cookies through
our Websites for advertising, analytics and other purposes. This is
described in more detail below.
 

 

The specific types of first and
third party cookies served through our Websites and the purposes they
perform are described below (please note that the specific cookies served may
vary depending on the specific Online Properties you visit):
 

 

How can I control cookies?     

 

You have the right to decide whether
to accept or reject cookies. You can exercise your cookie rights by setting
your preferences in the Cookie Consent Manager. The Cookie Consent Manager
allows you to select which categories of cookies you accept or reject.
Essential cookies cannot be rejected as they are strictly necessary to provide
you with services.  

 

The Cookie Consent Manager can be
found in the notification banner and on our website. If you choose to reject
cookies, you may still use our website though your access to some functionality
and areas of our website may be restricted. You may also set or amend your web
browser controls to accept or refuse cookies. As the means by which you can
refuse cookies through your web browser controls vary from browser-to-browser,
you should visit your browser’s help menu for more information. 

 

In addition, most advertising
networks offer you a way to opt out of targeted advertising. If you would like
to find out more information, please visit 
http://www.aboutads.info/choices/ or http://www.youronlinechoices.com

 

The specific types of first and third
party cookies served through our Websites and the purposes they perform are
described in the table below (please note that the specific cookies served may
vary depending on the specific Online Properties you visit):    

 

 

Analytics and customization cookies:   

These cookies collect information
that is used either in aggregate form to help us understand how our Websites
are being used or how effective our marketing campaigns are, or to help us
customize our Websites for you.
 

 

 

Name:

#collect

Purpose:

Sends data such
as visitor’s behavior and device to Google Analytics. It is able to keep
track of the visitor across marketing channels and devices. It is a pixel
tracker type cookie whose activity lasts within the browsing session.

Provider:

www.yumstreet.co.uk

Service:

Google Analytics 

Country:

United States

Type:

http_cookie

Expires in:

session

Name:

_ga

Purpose:

It records a
particular ID used to come up with data about website usage by the user. It
is a HTTP cookie that expires after 2 years.

Provider:

.yumstreet.co.uk

Service:

Google Analytics 

Country:

United States

Type:

http_cookie

Expires in:

1 year 12 months 4 days

 

 

Name:

_gid

Purpose:

Keeps an entry of
unique ID which is then used to come up with statistical data on website
usage by visitors. It is a HTTP cookie type and expires after a browsing
session.

Provider:

.yumstreet.co.uk

Service:

Google Analytics 

Country:

United States

Type:

http_cookie

Expires in:

1 day

Name:

_gat#

Purpose:

Enables Google
Analytics regulate the rate of requesting. It is a HTTP cookie type that
lasts for a session.

Provider:

.yumstreet.co.uk

Service:

Google Analytics 

Country:

United States

Type:

http_cookie

Expires in:

1 minute

 

 

Advertising cookies:   

These cookies are used to make
advertising messages more relevant to you. They perform functions like
preventing the same ad from continuously reappearing, ensuring that ads are
properly displayed for advertisers, and in some cases selecting advertisements
that are based on your interests.
 

 

Name:

wc_fragments_#

Purpose:

Used to remember
items a user has placed in a shopping cart and ensure that cart functionality
works perfectly.It expires immediately a user leaves the site.

Provider:

www.yumstreet.co.uk

Service:

Woocommerce 

Country:

United States

Type:

http_cookie

Expires in:

session

 

Name:

 

rur

Purpose:

Session cookie
used for marketing purposes. It expires after 10 years.

Provider:

.instagram.com

Service:

Instagram   

Country:

United States

Type:

http_cookie

Expires in:

session

 

Name:

fr

Purpose:

Used by Facebook
to collect a unique browser and user ID, used for targeted advertising.

Provider:

.facebook.com

Service:

Facebook 

Country:

Ireland

Type:

http_cookie

Expires in:

3 months

Name:

_fbp

Purpose:

Facebook tracking
pixel used to identify visitors for personalized advertising.

Provider:

.yumstreet.co.uk

Service:

Facebook 

Country:

United States

Type:

http_cookie

Expires in:

3 months

 

Name:

tr/

Purpose:

Facebook tracking
pixel used to identify visitors for personalized advertising.

Provider:

www.yumstreet.co.uk

Service:

Facebook   

Country:

Ireland

Type:

http_cookie

Expires in:

session

Name:

mid

Purpose:

Used by instagram
for marketing purposes. It expires after 10 years.

Provider:

.instagram.com

Service:

Instagram 

Country:

United States

Type:

http_cookie

Expires in:

9 years 12 months 2 days

 

 

What about other tracking technologies, like web beacons?  

 

Cookies are not the only way to
recognize or track visitors to a website. We may use other, similar
technologies from time to time, like web beacons (sometimes called
“tracking pixels” or “clear gifs”). These are tiny graphics
files that contain a unique identifier that enable us to recognize when someone
has visited our Websites or opened an e-mail including them. This allows
us, for example, to monitor the traffic patterns of users from one page
within a website to another, to deliver or communicate with cookies, to understand
whether you have come to the website from an online advertisement displayed on
a third-party website, to improve site performance, and to measure the success
of e-mail marketing campaigns. In many instances, these technologies are
reliant on cookies to function properly, and so declining cookies will impair
their functioning.     
 

 

Do you use Flash cookies or Local Shared Objects?     

 

Websites may also use so-called
“Flash Cookies” (also known as Local Shared Objects or
“LSOs”) to, among other things, collect and store information about
your use of our services, fraud prevention and for other site operations.

 

If you do not want Flash Cookies
stored on your computer, you can adjust the settings of
your Flash player to block Flash Cookies
storage using the tools contained in the 
Website Storage Settings Panel . You can also control Flash Cookies by
going to the 
Global Storage Settings Panel   and following the
instructions (which may include instructions
that explain, for example, how to
delete existing Flash Cookies (referred to “information” on the
Macromedia site), how to prevent Flash LSOs from being placed on your computer
without your being asked, and (for Flash Player 8 and later) how to block Flash
Cookies that are not being delivered by the operator of the page you are on at
the time). 

 

Please note that setting the Flash
Player to restrict or limit acceptance of Flash Cookies may reduce or impede
the functionality of some Flash applications, including, potentially, Flash
applications used in connection with our services or online content.    
 

 

Do you serve targeted advertising?       

 

Third parties may serve cookies on
your computer or mobile device to serve advertising through our Websites. These
companies may use information about your visits to this and other websites in
order to provide relevant advertisements about goods and services that you may
be interested in. They may also employ technology that is used to measure the
effectiveness of advertisements. This can be accomplished by them using cookies
or web beacons to collect information about your visits to this and other sites
in order to provide relevant advertisements about goods and services of
potential interest to you. The information collected through this process does
not enable us or them to identify your name, contact details or other details
that directly identify you unless you choose to provide
these.   
 

 

How often will you update this Cookie Policy?  

 

We may update this Cookie Policy
from time to time in order to reflect, for example, changes to the cookies we
use or for other operational, legal or regulatory reasons. Please therefore
re-visit this Cookie Policy regularly to stay informed about our use of cookies
and related technologies.  

 

The date at the top of this Cookie
Policy indicates when it was last updated.  

 

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